Guest Blogging in SEO

Guest blogging is a great way to get your name out there and build credibility as an expert in your field. Guest bloggers are often published on websites with large audiences, which means that you can generate targeted traffic from their readership. 

Guest blogging also helps SEO because it links back to the guest blogger’s website, increasing its ranking.

In this post, we will talk about how blogging has helped me grow my business by generating more customers and building my reputation as an authority in sustainable living.

What is guest blogging?

Guest blogging is when you write a post for someone else’s blog. You can do this to build relationships with them, get other people to see your blog, and give people another way to find your blog.

Links are essential for your website to rank well on Google. Guest blogging is one way to get a link back from another website. Links can be helpful for other marketing considerations too.

You can write blog articles for other people. You get a backlink from the article. It’s at the bottom of the article called Author Box.

Bloggers like to publish good content on their blogs. They like to share it with their existing readers, and they want new readers.

It makes guest blogging a good option for both website owners and bloggers. Website owners need links to rank higher in search engines, and bloggers want more readers. This is a win-win situation for both.

Is Guest Blogging Good for Bloggers?

Guest blogging can be valuable for bloggers. It allows you to write about a topic that may not have been on your radar before that you now find fascinating.

In turn, it has two potential benefits for your blog:

  • You may make new connections that allow you to guest post at other sites in the future and
  • It exposes a whole new audience interested in learning more about your area of expertise (assuming they come back to visit).

Now there are some things to watch out for with guest blogging, though. Avoid over-guest posting as this will lead people from these sites to either getting bored with what you have to say or, worse, dislike you altogether because of it.

Adding value is also essential to consider with guest blogging. 

Guest posts are typically just a paragraph or two in length, so don’t try to write an entire post for another person’s site as it will be seen as spam and not worth the time of editors there.

Is Guest Blogging Good for SEO and Link Building?

Guest blogging is a way for people who blog to share their thoughts with other people. Many people put their opinions out into the world through guest blogging. 

But those opinions can be abused. In 2014, Matt Cutts, the Head of Webspam at Google, said that guest blogging was “falling apart.”

Guest blogging is a powerful online marketing tactic. Many people are doing it, and in 2017, it is probably the best method for building strong links.

How to Find Sites That Accepting Guest Posts

People have been using guest blogging in the past few years. Because advertising is expensive, more people are moving to guest blogging. Guest blogging looks like it will be around for a long time!

There are many tools to help you find sites for guest blogging. You can use ahrefs or SEMRush, which will tell you what people search for on your blog.

There are two ways to find sites for guest blogging. One is to ask websites for guest blogging opportunities. Another way is to research what sites already exist.

I have found that some of the websites I use are not popular. Young people make them and they don’t post content.. 

Sometimes you want to wait for a deal, but often they never come. If that’s the case, register with some services and monitor offers so your patience is rewarded!

Below, I will talk about some ways to find blogs that you want to write for quality guest posts.

Find for Lists of Top Blogs

The first step in prospecting is relatively easy. You need to search for “Top [specific industry] Blogs List” and review the results. It would be best if you went on every page of the blog list.

If you find a good blog, you might be able to write for it. Some blogs will not let you write for them.

Advanced Search

You can use Google to find information. You can combine some words to search for something.

For example, if you want to find “write for us,” type [keyword and write for us] in the search box.

Advanced Search with Search Strings

The results will show the word in blue letters on a web page or as a link.

This command will show you pages that have both “blogging” and “write for us.”

It’s simple, but it can be hard at the same time because you can only combine different modifiers in a few ways. You need to be creative when using them.

There are many ways to find blogs that would be interested in submitting a guest post.

You can use the following search keyword:

  • “guest author” “keyword”
  • “guest post” “keyword”
  • “keyword” inurl:contributors
  • “keyword” inurl: authors
  • intitle:”guest post” “keyword”
  • inurl:”keyword” “contributor”

Or you can simply search For example “write for us technology” you will many list sites.

Follow who Accepting Guest Blog

To find people who are blogging, you should see those posting on websites related to your guest blogging services industry. 

Check out their social media pages and follow them there. Then you can see more of their posts.

There are many ways to find relevant blogs. These three approaches should keep you busy for a long time.

  • Try this search string: “person name” OR “company name” “guest post.”
  • You can also use related keywords such as “blogger” or “blog writing” on search engines like Google, Bing, Yahoo!, etc.
  • Lastly, make sure to explore the blog archives of content-based sites like Huffington Post and Forbes.

How Guest Blogging Improves SEO

Link in article’s body:

Ideally, your link will be within the body of the article. It is important that it flows well with the rest of the text and supports what is being said. Guest posts also have a bio paragraph that explains about you or your company.

The author can often include their link in this section as well to provide more information about them.

A link in the body of your post is crucial because it can help you make money. A link on the body is more natural, and it will show people what you are talking about. 

It also helps with SEO, which means that people will find your article when searching for something else on Google.

Anchor Text in SEO

The anchor text is a link in the words that are hyperlinked. When you want to link, you put it like this:

<a href=”https://www.thedevline.com/best-seo-practices-to-rank-your-website/”>Rank Your Website Higher</a>.

Anchor text tells search engines and people what the page is about. If you want to rank for a particular phrase, you need links with that anchor text to point at your page.

For example, if you want this page to rank for ‘social media marketing on Google, ‘ links with that phrase should point here (see the image below).

It isn’t easy to get links with the exact anchor text, but you can build a natural profile of links by contacting links that are not just SEO-focused.

The best way is to build links. These links will be words that make sense in context and not the same word over again.

Backlinks

Guest blogging helps make your site rank better. You can do guest blogging on different sites and get more links for your site. The backlinks are important to rank your site higher in search engines.

Google looks at links in a few ways. 

Google looks at domains and pages where the link is on, how the link is placed on the page. Anchor text is also important. You can use links from guest blogs to improve your SEO strategy.

In most cases, for links on blogs, you should choose to make it a regular link. But don’t worry if there are some no-follow links in the process.

How to Find Quality Websites?

It can take a lot of time to do an audit for a website.

If you are doing this, it might be that you are looking at the wrong websites. If you need to look at every part of the website, it might not be the right one for you.

Here are tips for auditing a website or link provider. Consider what you should do when auditing them.

Domain Name and Domain History

To find out if a website is trustworthy, we recommend looking at the history of the domain name and then checking for any backlinks to it. 

It can do this by using Majestic or itself?

Traffic

It is essential to have a website that many people can see. If you have links from websites that are for people, it will help.

To find out how many people visit your website without asking them, you need to use SEMRush or Ahrefs. These websites show how Google’s new update affected your site.

Search engines show you on the Internet. If people find your website, then they will see it. You should have it be on the first page of search engine results for important keywords.

You can use tools to check rankings. If those don’t work, you might want to manually check your ranking for a particular post or keyword.

Links

If you didn’t check the website’s link profile, you need to before you pitch it. A good website should have a good link profile. 

A domain or PBN does not mean that it is a website that doesn’t work. Ahrefs is good at counting live and disappeared links, so you can trust the site. And Moz’s DA is also good for testing the site’s authority.

If Google shows a website link for your search, it’s a good website. When you search for something on the internet, Google will show you links to other websites that may have what you are looking for.

If Google has a website link, the site is essential and not just an unimportant blog like mine.

Conclusion

To rank in search, you will need to write an article that contains some keywords. It is called SEO optimization. I have written about it on my website and in this article too. It tells how to do it and what happens when you do it right.

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